Coach Luke Falk's Mind Strength Coaching
Equips athletes, coaches, and high performers with the inner edge to perform their best when it matters most—staying grounded under pressure, focused in chaos, and present in the moment.


Join the Mind Strength Movement
Your quick, energizing boost to kick off the week with purpose and power. Subscribe to get the Monday Morning Mind Strength Message delivered to your inbox.
Meet
Coach Luke Falk
From walking on at Washington State to becoming the Pac-12’s all-time leading passer and playing in the NFL, Luke Falk has lived the highs and lows of high-stakes performance. Now, he’s a top Mind Strength Coach who guides athletes, coaches, and high performers to unlock their full potential through strengthening their minds—using his Real Life Experience (RLE) approach to Mind Strength Coaching.
LEARN MORE ABOUT COACH FALKBrandon Stephens
"Luke’s program is the best investment we’ve made into our son’s development. His dedication to our son was unprecedented. Luke’s program is absolutely elite."
- Father of Jack Stephens
Logan Brown
"I've been coaching High School basketball for 22 years, and I believe Luke's program is the best off-the-court tool we have ever used. He has had a tremendous impact on the mental toughness development of our team."
- Head High School Basketball Coach- Green Canyon

Brooks Bentley
"That visualization stuff I did was unbelievable. I opened my eyes after the full 13 minutes and felt so relaxed and calm. It was amazing. I can't explain it. It was that crazy."
- SAC Championship Winning Quarterback (Wingate University)
LATEST FROM THE BLOG
THE MONDAY MORNING MIND STRENGTH BLOG
Check-in each Monday to see the new Mind Strength 'Nugget' of the week to help keep up your Mind Strength Maintenance throughout the week!