Mind Strength Coaching for Quarterback's
Do you ever feel like your mind is holding you back more than your arm? I know that feeling.
I’ve been the Pac-12’s all-time leading passer, and I’ve also been the guy who threw the pick that cost us the game.
That’s why I created QB Mind Strength Coaching—to help elite quarterbacks train their minds the same way they train their arms. You stop playing scared and start playing with House Money.
Win the inner game and the outer scoreboard will follow.
Apply for QB Mind Strength Camp
Start Your Mind Strength Journey — Download Chapter 1 of The Mind Strength Playbook for Free
This chapter becomes the foundation for whatever “game” you’re playing—athletics, business, or life.
Win the inner game, and the outer scoreboard will follow.
What is QB Mind Strength Coaching?
Investing in your physical mechanics is a necessity—it's what gets your foot in the door. But it’s the mechanics of your mind that allow you to stay in the room, command it, and perform at a high level when it matters most.
There are more demands on quarterbacks today than ever before—NIL, social media, pressure games, endless opinions. With all that noise, what are you doing to stay grounded?
Most quarterbacks work tirelessly on their throwing motion, footwork, and arm strength… yet almost none train the system that controls all of it: the mind. Your mental game is the key that unlocks everything you've prepared for. Without it, your talent never fully shows up on game day.
QB Mind Strength Training changes that. It trains your mind the way elite QBs train their bodies—intentionally, systematically, and repeatedly—so you remain confident, composed, and consistent, no matter the moment. Instead of riding the emotional roller coaster of quarterbacking, you learn to control your identity, your confidence, and your performance.
Mechanics get you in the game.
Mind Strength keeps you there.
Meet
Coach Luke Falk
From walking on at Washington State to becoming the Pac-12’s all-time leading passer, playing in the NFL, and coaching at the college level, Coach Luke Falk has lived the highs and lows of high-stakes performance.
Now, he’s a top Mind Strength Coach who guides Elite Quarterback's to unlock their full potential through strengthening their minds—using his Real Life Experience (RLE) approach to Mind Strength Coaching.
“There’s a quicker way to gain the information experience provides, namely, ask somebody who already has it.” - John Wooden
Learn More About Coach Luke FalkMind Strength Offerings
Everything you need to master your mind and elevate your game.
Book- The Mind Strength Playbook
The foundation every quarterback should start with
Quarterbacks train their arm. Champions train their mind. This book reveals the mental frameworks, identity tools, and game-ready strategies Coach Luke Falk learned from walking on at WSU, becoming the Pac-12’s all-time leading passer, playing in the NFL, and coaching QBs at the college level. If you want a proven blueprint for winning the inner game, it starts here.
Group Coaching- QB Mind Strength Training Camp
8-Week Off-Season Coaching Experience
Most QBs work on mechanics. Serious ones train their psychology and emotional state. This immersive group program teaches elite quarterbacks how to build the mental operating system that drives confidence, composure, and decisive play. It includes weekly live sessions, a Mind Strength Playbook, accountability systems, a personalized QB visualization, access to The Huddle, and much more.
1 On 1 Coaching- QB Mind Strength Mastery
For quarterbacks committed to mastery
Your mind determines whether your talent shows up on game day. Work privately with Coach Falk to develop elite-level confidence, consistent performance, and a grounded identity that thrives under pressure. This 1-on-1 coaching experience includes personalized visualizations, game reviews, and real-time support throughout the season or offseason.
Speaking- The Mind Strength Experience
Mind Strength Team Keynote + QB Room Breakout
Coach Falk delivers high-impact mindset training directly to football programs—from culture, leadership, and pressure management to custom visualizations for QB1 and QB2. Ideal for teams looking to create a mental advantage that translates to scoreboard results.
Bobby Bentley
“Luke is an elite coach who helped take my son’s game to the next level. His Signal Caller Psychology System prepared him to be battle-ready week in and week out.”
— Former SEC Football Coach and Father of Brooks Bentley
Brandon Bird
“I never doubted my son’s talent and drive, but confidence was the hurdle keeping him from reaching his full potential. Coach Falk helped Matthew break through that barrier and taught him how to stay composed under pressure. As a dad, there’s nothing more rewarding than watching your son perform at his highest level despite the pressures that come with being an athlete.”
— Parent of Matthew
Bronson Evans
“Because of Coach Falk’s program, I went from having the odds stacked against me to leading my team to a state championship. His methods gave me the tools to handle pressure, trust my preparation, and perform my best when it mattered most. Coach Falk’s program isn’t just about football—it’s about building confidence, staying calm under pressure, and becoming the best version of yourself.”
— State Championship–Winning QB
Join the Mind Strength Movement Newsletter
Your quick, energizing boost to kick off the week with purpose and power. Subscribe to get the Monday Morning Mind Strength Message delivered to your inbox.
LATEST FROM THE BLOG
THE MIND STRENGTH MOVEMENT
Check in each Monday for weekly stories, tools, and strategies to help you master your mind and elevate your life.
Ready to Play with House Money?
If you're a quarterback who's done all the physical work but still feels held back by the mental side, it's time to fix that.
You don't have to white-knuckle your way through pressure. You can train your mind like you train your body.
Get QB Mind Strength Coaching